North End Subaru Love Promise

Subaru Loves to Help
Subaru Loves to Help
Subaru Loves the Earth
Subaru Loves the Earth
Subaru Loves to Care
Subaru Loves to Care
Subaru Loves Learning
Subaru Loves Learning
Subaru Loves Pets
Subaru Loves Pets

Featured specials and events

Welcome to North End Subaru

At North End Subaru, we are eager to help you get a great deal on a new Subaru or used vehicle that you can enjoy for years to come around Central Massachusetts. Our team in Lunenberg, MA would be pleased to help you get the ideal car, truck or SUV that fits into your lifestyle.

New Subaru Models & Quality Used Cars

We have a great selection of new Subaru cars for sale such as the Subaru Ascent, Outback, Forester, Crosstrek, and more at our dealership near Fitchburg. In addition to an excellent selection of new Subaru models, we feature plenty of used cars that are ready for a new home. You can even reserve your next Subaru car or SUV with our vehicle experts. We make the entire process easy, and will work with you to ensure that you know that many benefits of buying new or used.

Central Massachusetts Finance Center

Thanks to our Subaru finance center, you will have no trouble at all getting a great deal on your new Subaru Impreza or Legacy. We offer a full range of financing options for customers of all credit scores and situation bad credit, or no credit.  We can custom fit an auto loan that best suits your needs.

Expert Subaru Service & Parts You Need

Our Subaru service center is fully equipped to help you get back on the road to Leominster after an accident, and we also have genuine OEM parts that you can trust.

At North End Subaru, we have everything you need to enjoy your Subaru for many miles after you drive it off the lot. We are ready to help drivers from Townsend and beyond lock in a great vehicle and get the service that they need. We hope to see you soon!

  1. North End Subaru

    757 Chase Road
    Lunenburg, MA 01462

    • Sales: 888-662-5123
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Get in touch

  • Contact our Sales Department at: 888-662-5123
  • Monday9:00AM-7:00PM
  • Tuesday9:00AM-7:00PM
  • Wednesday9:00AM-7:00PM
  • Thursday9:00AM-7:00PM
  • Friday9:00AM-6:00PM
  • Saturday9:00AM-5:00PM
  • SundayClosed

At North End Subaru of Lunenburg, Massachusetts, we offer a wide variety of new and pre-owned vehicles, auto repair services, and tools to help you purchase your next vehicle and find information to keep your vehicle in excellent condition.  Whether taking short trips to finish errands, a long cross-country haul, or simply making it to work, these vehicles can take you there in comfort, safety, and style.

Visit our Chase Road location or browse online to find what vehicles are available to you today.

Welcome to North End Subaru

At North End Subaru, we're happy to help you find a great deal on your next new or certified pre-owned Subaru that you can use for years to come. Our team in Lunenburg can help you with all your Subaru needs, including finding a new vehicle, researching financing methods to help you pay for your car, and trading in your old vehicle for its best value. We're happy to help you with whatever your needs may be today.

New Subaru Models and Quality Pre-Owned Vehicles

We offer both new Subaru models and quality pre-owned vehicles. Our lineup of new cars included the 2023 Subaru Solterra and the 2023 Subaru Outback, an update to the previous Outback models. Beyond offering new Subaru models, North End Subaru also offers pre-owned vehicles ready for you to drive off the lot today. Whether you're looking for a new or used vehicle, contact our team via phone or online to reserve your next vehicle and get an early start on the paperwork before you ever visit our location. 

Featured Specials and Events

Some of the benefits of buying a new vehicle or trading in an old one with North End Subaru are our specials and events. These include ways to buy your vehicle faster, find lower interest rates on your vehicle, and even explore lower prices depending on the event or special. We offer events from our local location and national events you can take advantage of when you buy your next vehicle. Read about the events and specials below to discover the best deal for you and your next vehicle purchase.

Subaru Share the Love Event

The Subaru Share the Love Event is an organization-wide event that runs from November 17 through January 3. If you purchase or lease a new Subaru model, Subaru donates $250 to a charity of your choice. At North End Subaru, we even go one step further. During the event, every new purchase or lease is also accompanied by a direct donation to the Boys & Girls Club of Lunenburg, right here in our community, to help continue the work and mission of that organization. 

Why wait? You can start your vehicle purchase today with our online research tools and speak to a team member.

Build Your New Subaru

When you're preparing to buy a new car, it's important to know that you can pick the features you want. You can use our research tools and speak to our team members to choose the best vehicle for you. Whether you're building your Subaru features from the beginning or adding features to a model already in stock, our team can help you find what you need. Sometimes, the vehicle you want is the same as what others want, so we can also help you find, reserve, and wait for your next Subaru.

We'll Buy Your Car

Whether you plan to buy your next vehicle from us or look elsewhere, we'll purchase your old vehicle. At North End Subaru, we can offer you the best value for your previous vehicle. You can come to our location, trade in your car, and then use the value you earn to purchase a vehicle directly from us, applying the value of your old one to the purchase, or you can walk away from our location with the money to buy your next vehicle wherever you go. Either way, our team can help you find the best value for your vehicles.

Express Store

Using the express store, you can make your process even faster. Simply choose the service you need from the options and follow the process until you have what you need. We offer:

  • Valuing your trade-in
  • Finding your next vehicle and payment
  • Scheduling a test drive
  • Applying for financing

North End Subaru Finance Center

The finance center is here to help you discover the best way to purchase or lease your new vehicle. When you purchase a vehicle, the finance team can help you find the best value for your budget, plan for your car payments, and help you get the best deal on your new car. The team can also help you choose whether a full purchase and down payment is better for your financial position or if you can lease a vehicle until you're ready to buy one. 

We also offer a full range of options for people with all sorts of credit scores, whether it's high, low, or doesn't yet exist. We can customize your plan to meet your financial needs based on your income and the price of your vehicle.

Expert Parts and Service

In the service center, you can find the help you need to get the necessary maintenance and service for your Subaru vehicle. With regular maintenance, we can help you keep your Subaru in great working condition long after you drive it off the lot. We can also perform vehicle repairs, find parts for your Subaru, and help you diagnose any problems you may find on the road. Visit us today to find the parts and services you need. We're happy to help.

Here at North End Subaru, we're ready to help you find your dream vehicle and finance it today. You can contact us and speak to one of our team members to find the answers to your questions. We can provide quotes for new and pre-owned vehicles, help you find ways to finance your next vehicle purchase and find services for your current Subaru vehicle. Call us or stop by our Chase Road location today.